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Намерени са 1704 резултата
Measuring the Influence of Individual Preference Structures in Group Decision Making
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
Measuring the Influence of Individual Preference Structures in Group Decision Making
(1999)
Neeraj Arora; Greg Allenby
Investigating Household State Dependence Effects Across Categories
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
Investigating Household State Dependence Effects Across Categories
(1999)
Andrew Seetharaman; P. Seetharaman; Andrew Ainslie; Pradeep Chintagunta
HINoV
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
HINoV
A New Model to Improve Market Segment Definition by Identifying Noisy Variables (1999)
Frank Carmone; Ali Kara; Sarah Maxwell
A Characterization of Retailer Response to Manufacturer Trade Deals
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
A Characterization of Retailer Response to Manufacturer Trade Deals
(1999)
Rajeev Tyagi
The Impact of Brand Extensions on Parent Brand Memory Structures and Retrieval Processes
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
The Impact of Brand Extensions on Parent Brand Memory Structures and Retrieval Processes
(1999)
Maureen Morrin
Competitive Dynamics and the Introduction of New Products
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
Competitive Dynamics and the Introduction of New Products
The Motion Picture Timing Game (1998)
Robert Krider; Charles Weinberg
Estimating Irregular Pricing Effects
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
Estimating Irregular Pricing Effects
a stochastic Spline Regression Approach (1998)
Kirthi Kalyanam; Thomas Shively
Is a Company Known by the Company It Keeps? Assessing the Spillover Effects of Brand Alliances on Consumer Brand Attitudes
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
Is a Company Known by the Company It Keeps? Assessing the Spillover Effects of Brand Alliances on Consumer Brand Attitudes
(1998)
Bernard Simonin; Julie Rith
Investigating Purchase Timing Behavior in Two Related Product Categories
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
Investigating Purchase Timing Behavior in Two Related Product Categories
(1998)
Pradeep Chintagunta; Sudeep Haldar
Late Mover Advantage
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
Late Mover Advantage
How Innovative late Entrants Outsell Pioneer (1998)
Venkatesh Shankar
An Anchoring and Adjustment Model of Purchase Quantity Decisions
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
An Anchoring and Adjustment Model of Purchase Quantity Decisions
(1998)
Brian Wansink; Robert Kent; Stephen Hoch
Market-Level Effects of Information
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
Market-Level Effects of Information
Competitive Responses and Consumer Dynamics (1998)
Christine Moorman
A Relationship Between Market Share Elasticities and Brand Switching Probabilities
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
A Relationship Between Market Share Elasticities and Brand Switching Probabilities
(1998)
Randolph Bucklin; Gary Russell; V. Srinivasan
A Meta-Analysis of Relationships Between Ad-Evoked Feelings and Advertising Responses
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
A Meta-Analysis of Relationships Between Ad-Evoked Feelings and Advertising Responses
(1998)
Steven Brown
Distance Representations of Consumer Perceptions
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
Distance Representations of Consumer Perceptions
Evaluating Appropriateness by Using Diagnostics (1998)
Sanjoy Ghose
How Brand Names Affect the Demand for Twin Automobiles
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
How Brand Names Affect the Demand for Twin Automobiles
(1998)
Mary Sullivan
Consumers' Perceptions of the Assortment Offered in a Grocery Category
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
Consumers' Perceptions of the Assortment Offered in a Grocery Category
The Impact of Item Reduction (1998)
Susan Broniarczyk
INVESTIGATING Consumers' tendency to Combine Multiple Shopping Purposes and Destinations
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
INVESTIGATING Consumers' tendency to Combine Multiple Shopping Purposes and Destinations
(1998)
Benedict Dellaert; et al.
Determining Segmentation in Sales Response Across Consumer Purchase Behaviors
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
Determining Segmentation in Sales Response Across Consumer Purchase Behaviors
(1998)
Randolph Bucklin; Sunil Gupta; S. Siddarth
Simulation Experiments in Choise Simplification
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
Simulation Experiments in Choise Simplification
The Effects of Task and Context on Forecasting Performance (1998)
Rick Andrews; Ajay Manrai