Bucklin, Randolph E., Russell, Gary J., Srinivasan, V. A Relationship Between Market Share Elasticities and Brand Switching Probabilities,
, 1998, с. 99 - 113.
Bucklin, Randolph E., Russell, Gary J., Srinivasan, V. .
A Relationship Between Market Share Elasticities and Brand Switching Probabilities.
: , 1998, с. 99 - 113.
Bucklin, Randolph E., Russell, Gary J., Srinivasan, V. (1998)
A Relationship Between Market Share Elasticities and Brand Switching Probabilities,
: , с. 99 - 113
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