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Каталог "Периодични издания" | Списание

Marketing and Research Today

ПС 970

Детайли

Издателство
ESOMAR
Местоиздаване
Amsterdam
Година на издаване
1989
Ключови думи
маркетинг
ISSN
0923-5957
Отрасъл
Техника. Промишленост
Свързани
Тип Заглавие
Списание A Cross Cultural Look At Segmentation
Списание A method for market segmentation using continuous datasets
Списание Advertising characteristics and the attitude towards the ad
Списание Air Traffic - Quo Vadis ? Scenarios for the next twenty years
Списание An Assesment of Internet Users Across and Within Regions of the World
Списание AUDE Integral information analysis derived from consumer panels and audience panels
Списание Brand consultants' perspectives on the concept of "the brand"
Списание Brazilian teenagers go global - Sharing values and brands
Списание Capturing the complexity of advertising perceptions
Списание China's Generation III Viable target segment and implications for marketing communications
Списание Conjoint Analysis
Списание Convergence or divergence in European market research practices ?
Списание Creating Competitive Intellectual Capital
Списание Creativity and its implications for advertising development and research techniques
Списание Datadia - Daily newspaper editorial follow-up
Списание Developing online market research methods and tools - Considering theorizing interactivity
Списание Does Luxury have a home country ? An investigation of country images in Europe
Списание Evaluating the Value of Global Brands in Latin America
Списание Fitting Market and Competitive Intelligence into the Knowledge management Jigsaw Understanding the Impact
Списание From Preference Share to Market Share - Some Experimental Results
Списание Hair and cosmetic products in the Japanese market
Списание HARMONISED Demographics in Market Research
Списание How Internet Advertising Works
Списание I don't know much about art, but I know what I like - Identifying the dimensions of creativity
Списание Is Asia Different ? Defining a strategy to serve multi-national clients in the region
Списание Is there one global village for our future generation ? Talking to 7 - 12 year olds around the world
Списание It is time we started using statistics !
Списание Justifying our advertising budgets
Списание Laddering
Списание Loyalty and Price Elasticity. A Segmentation Analysis
Списание Major factors influencing the 'noting of business-to-business advertisements'
Списание Making Intelligence Count
Списание Management of respondents' motivation to lower the desertion rate in panels in emerging countries ; The case of Talca, Chile
Списание Market Research with Women in the Arab Gulf Countries
Списание New Competitors in Financial Services - The Rise of Non-Banks and Near-Banks
Списание Nouns versus Adjectives in Country-of-Origin Communication
Списание Overcoming the Disconnect between Management and Competitive Intelligence
Списание Pharmaceutical Strategy through Innovative Market Research Building the Foundation
Списание Probing in the Dark
Списание Relationship Marketing - The Emperor's new clothes or a paradigm shift ?
Списание Shifting Consumer Attitude and Behaviour
Списание Supporting Category Management
Списание Targeting the Cognitively Young
Списание Television viewing and programme appreciation
Списание Testing the significance of STAS scores for brands
Списание The Change in the Japanese Consumption Society and Issues for the 21st Century
Списание The changing faces of Chinese women
Списание The Importance of Understanding Consumer Reactions
Списание The new marketing
Списание The Relation between the Characteristics of Shopper and the Retail Format
Списание The Use of Modelling for Public Opinion Polls
Списание Updating the Socioeconomic Stratification in Spain
Списание Use of the 2-by-2 table in Advertising Effectiveness
Списание Value Orientation Among Asian Middle Class Consumers
Списание VBMarketing
Списание What are student education and educational related needs ?
Инвентаризация
Статус Брой
Хранилище - периодика 5
Броеве
Година на издаване Обхват Том
1999 2-4 28
1997 1-4 25
1996 1-4 24
1995 1-4 23
1994 1-4 22

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