Use of the 2-by-2 table in Advertising Effectiveness

Simon Broadbent

ПС 970

Broadbent, Simon Use of the 2-by-2 table in Advertising Effectiveness, , 1999, с. 45 - 51.

Broadbent, Simon . Use of the 2-by-2 table in Advertising Effectiveness. : , 1999, с. 45 - 51.

Broadbent, Simon (1999) Use of the 2-by-2 table in Advertising Effectiveness, : , с. 45 - 51

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