China's Generation III Viable target segment and implications for marketing communications

Masaru Arida; Mariko Yasue; Gu Wen

ПС 970

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Източник - периодично издание: Marketing and Research Today
Източник: MARKETING and Research Today
Година на издаване: 1997
Страници: с. 17 - 24
Том: 25
Ключови думи: анализ, маркетинг, комуникации, .сегментация, Китай, проучване на пазара

Пор.№: 1

Действия

MLA (7th edition) Chicago / Turabian (16th edition) Harvard

Arida, Masaru, Yasue, Mariko, Wen, Gu Xiang China's Generation III Viable target segment and implications for marketing communications, , 1997, с. 17 - 24.

Arida, Masaru, Yasue, Mariko, Wen, Gu Xiang . China's Generation III Viable target segment and implications for marketing communications. : , 1997, с. 17 - 24.

Arida, Masaru, Yasue, Mariko, Wen, Gu Xiang (1997) China's Generation III Viable target segment and implications for marketing communications, : , с. 17 - 24

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China's Generation III Viable target segment and implications for marketing communications

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