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Намерени са 667 резултата
The Effects of Analyzing Reasons for Brand Preferences
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
The Effects of Analyzing Reasons for Brand Preferences
Disruption or Reinforcement? (2000)
Jaideep Sengupta; Gavan Fitzsimons
A Connectionist Model of Brand-Quality Associations
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
A Connectionist Model of Brand-Quality Associations
(2000)
Chris Janiszewski; Stijn Osselaer
The Impact of Brand Extensions on Parent Brand Memory Structures and Retrieval Processes
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
The Impact of Brand Extensions on Parent Brand Memory Structures and Retrieval Processes
(1999)
Maureen Morrin
The Investment Value of Brand Franchise
ПС 1004
Каталог "Статии, стандарти, автореферати" | Списание
The Investment Value of Brand Franchise
(1999)
Jack Treynor
Variety Seeking, Purchase Timing, and the
ПВ 1540
Каталог "Статии, стандарти, автореферати" | Списание
Variety Seeking, Purchase Timing, and the "Lighting Bolt" Brand Choice Model
(1999)
Pradeep Chintagunta
When Do Price Promotions Affect Pretrial Brand Evaluations ?
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
When Do Price Promotions Affect Pretrial Brand Evaluations ?
(1999)
Priya Raghubir; Kim Corfman
Signaling Unobservable Product Quality Through a Brand Ally
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
Signaling Unobservable Product Quality Through a Brand Ally
(1999)
Akshay Rao; Lu Qu; Robert Ruekert
Endogenety in Brand Choise Models
ПВ 1540
Каталог "Статии, стандарти, автореферати" | Списание
Endogenety in Brand Choise Models
(1999)
J. Villas-Boas; Russel Winer
Is a Company Known by the Company It Keeps? Assessing the Spillover Effects of Brand Alliances on Consumer Brand Attitudes
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
Is a Company Known by the Company It Keeps? Assessing the Spillover Effects of Brand Alliances on Consumer Brand Attitudes
(1998)
Bernard Simonin; Julie Rith
Control systems in supplier-retailer relationships and their impact on brand performance
ПС 996
Каталог "Статии, стандарти, автореферати" | Списание
Control systems in supplier-retailer relationships and their impact on brand performance
(1998)
Walfried Lassar
A Relationship Between Market Share Elasticities and Brand Switching Probabilities
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
A Relationship Between Market Share Elasticities and Brand Switching Probabilities
(1998)
Randolph Bucklin; Gary Russell; V. Srinivasan
How Brand Names Affect the Demand for Twin Automobiles
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
How Brand Names Affect the Demand for Twin Automobiles
(1998)
Mary Sullivan
The Effects of Extensions on Brand Name Dilution and Enhancement
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
The Effects of Extensions on Brand Name Dilution and Enhancement
(1998)
Zeynep Gurhan-Canli; Zeyner Gurhan-Canli; Durairaj Maheswaran
The Long-Term Impact of Promotion and Advertising on Consumer Brand Choice
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
The Long-Term Impact of Promotion and Advertising on Consumer Brand Choice
(1997)
Carl Mela; Sunil Gupta; Donald Lehmann
Dimensions of Brand Personality
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
Dimensions of Brand Personality
(1997)
Jennifer Aaker
Your Brand's Best Strategy
ПС 94
Каталог "Статии, стандарти, автореферати" | Списание
Your Brand's Best Strategy
(1997)
Vijay Vishwanath; Jonathan Mark
Should You Take Your Brand to Where the Action Is ?
ПС 94
Каталог "Статии, стандарти, автореферати" | Списание
Should You Take Your Brand to Where the Action Is ?
(1997)
О. Мацнев
Международен конкурс „Бранд идея“
B 76574
Каталог "Книги" | Книга
Международен конкурс „Бранд идея“
Brand Idea 2017 (2017)
Стоян Маринов

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Международен конкурс
B 77220
Каталог "Книги" | Сборник с доклади
Международен конкурс "Бранд идея"
Издание 2018 година : Brand Idea 2018 - BI # Hackathon, BI # Accelerator (2019)
Бистра Василева

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Търговска марка и или бренд
ПС 1038
Каталог "Статии, стандарти, автореферати" | Списание
Търговска марка и или бренд
Brand (2008)
Велина Балева