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Cultural Differences in Consumer Impatience
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
Cultural Differences in Consumer Impatience
(2005)
Haipeng Chen; Ng Sharon; Akshay Rao
The Role of Selling Costs in Signaling Price Image
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
The Role of Selling Costs in Signaling Price Image
(2005)
Jiwoong Shin
When Two Rights Make a Wrong
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
When Two Rights Make a Wrong
Searching Too Much in Ordered Environments (2005)
Kristin Diehl
Direct-to-Consumer Advertising and Drug Therapy Compliance
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
Direct-to-Consumer Advertising and Drug Therapy Compliance
(2005)
Marta Wosinska
Distinguishing Between the Meanings of Music
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
Distinguishing Between the Meanings of Music
When Background Music Affects Product Perceptions (2005)
Rui Zhu; Joan Meyers-Levy
Strategic Fit in Industrial Alliances
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
Strategic Fit in Industrial Alliances
An Empirical Test of Governance Value Analysis (2005)
Mrinal Ghosh; George John
The Impact of the Prechoice Process on Product Returns
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
The Impact of the Prechoice Process on Product Returns
(2005)
Nada Bechwati; Wendy Siegal
Estimating a Stockkeeping-Unit-Level Brand Choise Model That Combines Household Panel Data and Store Data
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
Estimating a Stockkeeping-Unit-Level Brand Choise Model That Combines Household Panel Data and Store Data
(2005)
Pradeep Chintagunta; Jean-Pierre Dube
Valuing Customers
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
Valuing Customers
(2004)
Sunil Gupta
Integration of Discrepant Sales Forecasts
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
Integration of Discrepant Sales Forecasts
The Influence of Plausibility Interences Based on an Evoked Range (2004)
Anne Roggeveen
Recapturing Lost Customers
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
Recapturing Lost Customers
(2004)
Jacquelyn Thomas
Valenced Comparisons
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
Valenced Comparisons
(2004)
Shailendra Jain
Using Combined-Currency Prices to Lower Consumers' Perceived Cost
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
Using Combined-Currency Prices to Lower Consumers' Perceived Cost
(2004)
Xavier Dreze
Performance of Store Brands
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
Performance of Store Brands
A Cross-Country Analysis of Consumer Store-Brand Preferences, Perceptions, and Risk (2004)
Tulin Erdem
The Timing of Repeat Purchases of Consumer Durable Goods
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
The Timing of Repeat Purchases of Consumer Durable Goods
The Role of Functional Bases of Consumer Attitudes (2004)
Rajdeep Grewal
Polyhedral Methods for Adaptive Choice-Based Conjoint Analysis
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
Polyhedral Methods for Adaptive Choice-Based Conjoint Analysis
(2004)
Olivier Toubia
Brands as Beacons
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
Brands as Beacons
A New Source of Loyalty to Multiproduct Firms (2004)
Bharat Anand; Ron Shachar
The Effect of Conceptual and Perceptual Fluency on Brand Evaluation
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
The Effect of Conceptual and Perceptual Fluency on Brand Evaluation
(2004)
Angela Lee
The Dynamic Effect of Innovation on Market Structure
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
The Dynamic Effect of Innovation on Market Structure
(2004)
Harald Van Heerde; Carl Mela; Puneet Manchanda
Model of Brand Choice with a No-Purchase Option Calibrated to Scanner-Panel Data
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
Model of Brand Choice with a No-Purchase Option Calibrated to Scanner-Panel Data
(2004)
Siddhartha Chib