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The Challengevof Marketing Interventions in Global Markets
Каталог "Публикации на автори от ИУ" | Доклад
The Challengevof Marketing Interventions in Global Markets
(2015)
Bistra Vassileva

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Global Marketing
B 74683
Каталог "Книги" | Учебно пособие
Global Marketing
[Textbook] (2014)
Svend Hollensen

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Principles of Integrated Marketing Communications
C 7315
Каталог "Книги" | Книга
Principles of Integrated Marketing Communications
(2014)
Lawrence Ang
Principles of Marketing
C 7016
Каталог "Книги" | Книга
Principles of Marketing
(2013)
Philip Kotler; et al.
Enhancement of Competitiveness of the Product in the Tourist Business by Health Tourism Marketing Management
ПВ 881
Каталог "Статии, стандарти, автореферати" | Статия
Enhancement of Competitiveness of the Product in the Tourist Business by Health Tourism Marketing Management
(2018)
Mariana Ianeva; et al.

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The Global Challеngeres and Illigal Goods in New Marketing Era
CDR 164
Каталог "Публикации на автори от ИУ" | Доклад
The Global Challеngeres and Illigal Goods in New Marketing Era
(2016)
Julia Uzunova

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Strategic Marketing for Positioning of Bulgaria as a Destination for Gambling Tourism on the Israeli Market
Каталог "Публикации на автори от ИУ" | Доклад
Strategic Marketing for Positioning of Bulgaria as a Destination for Gambling Tourism on the Israeli Market
(2016)
Stoyan Marinov; Galina Ilieva
Public Perceptions Towards Nerwork Marketing in Bulgaria
CDR 163
Каталог "Публикации на автори от ИУ" | Доклад
Public Perceptions Towards Nerwork Marketing in Bulgaria
(2015)
Valentina Makni

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Nonlinear Dynamics for Marketing Decisions
B 75824
Каталог "Книги" | Книга
Nonlinear Dynamics for Marketing Decisions
Pt. 1. Dynamics of Global Brands Values: Concepts and Models (2015)
Bistra Vassileva

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Application of the Concepts of Relationship Marketing and Stakeholder Management to the Non-profit Sector
CDR 163
Каталог "Публикации на автори от ИУ" | Доклад
Application of the Concepts of Relationship Marketing and Stakeholder Management to the Non-profit Sector
(2015)
Vanya Kraleva

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The role of Nichemanship as opposed to mass marketing within the context of contemporary globalization
B 74194(1)
Каталог "Публикации на автори от ИУ" | Доклад
The role of Nichemanship as opposed to mass marketing within the context of contemporary globalization
(2012)
Vladimir Zhechev

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Reference Budgets: A Tool for Marketing Management of the Territory
C 7020
Каталог "Публикации на автори от ИУ" | Доклад
Reference Budgets: A Tool for Marketing Management of the Territory
(2012)
Bistra Vassileva

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Strategic Marketing for Nonprofit Organizations
C 6036
Каталог "Книги" | Книга
Strategic Marketing for Nonprofit Organizations
(2003)
Alan Andreasen; Philip Kotler

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Foreign Direct Investment and Development
B 75333
Каталог "Книги" | Книга
Foreign Direct Investment and Development
The New Policy Agenda for Developing Countries and Economies in Transition (1998)
Theodore Moran

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Les PIEGES a gogos du marketing direct
ПС 967
Каталог "Статии, стандарти, автореферати" | Списание
Les PIEGES a gogos du marketing direct
(2002)
Identifying Information Asymmetry Practices in the Business-to-End-Consumer Market in Bulgaria
Каталог "Публикации на автори от ИУ" | Доклад
Identifying Information Asymmetry Practices in the Business-to-End-Consumer Market in Bulgaria
(2016)
Manuela Ivanova

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Identifying Competitive Advantages for Territories
Каталог "Публикации на автори от ИУ" | Доклад
Identifying Competitive Advantages for Territories
(2016)
Yana Balashova-Kostadinova

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CSR Assessment Model
Каталог "Публикации на автори от ИУ" | Доклад
CSR Assessment Model
(2016)
Desislava Serafimova

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Good Communication Versus Failures of Companies in the Field of Services
B 76310
Каталог "Публикации на автори от ИУ" | Доклад
Good Communication Versus Failures of Companies in the Field of Services
(2017)
Boryana Grancharova-Serbezova

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Comparative Advantages Related to a Municipality - the Experts View
Каталог "Публикации на автори от ИУ" | Статия
Comparative Advantages Related to a Municipality - the Experts View
(2017)
Yana Balashova-Kostadinova

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