Indentifying purchase-history sensitive shopper segments using scanner panel data and sequence alignment methods

Chang-Hyeon Joh

ПС 996

Детайли

Източник - периодично издание: Journal of Retailing and Consumer Services
Източник: JOURNAL of Retailing and Consumer Services
Година на издаване: 2003
Страници: с. 135 - 144
Том: 10
Ключови думи: пазар, , потребители, пазарна сегментация, купувачи

Пор.№: 3
Забележка: ISSN 0969-6989

Действия

MLA (7th edition) Chicago / Turabian (16th edition) Harvard

Joh, Chang-Hyeon Indentifying purchase-history sensitive shopper segments using scanner panel data and sequence alignment methods, , 2003, с. 135 - 144.

Joh, Chang-Hyeon . Indentifying purchase-history sensitive shopper segments using scanner panel data and sequence alignment methods. : , 2003, с. 135 - 144.

Joh, Chang-Hyeon (2003) Indentifying purchase-history sensitive shopper segments using scanner panel data and sequence alignment methods, : , с. 135 - 144

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Indentifying purchase-history sensitive shopper segments using scanner panel data and sequence alignment methods

Детайли

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Действия