Service quality dimensions and superior customer perceived value in retail banks

An empirical study on Mexican consumers

Vivek Venkatesh

ПС 996

Източник - периодично издание: Journal of Retailing and Consumer Services
Година на издаване: 2013
Страници: pp. 579 - 586
Том: 20
Ключови думи: търговски банки, услуги, качество, бранд, лоялност, потребителско удовлетворение

Venkatesh, Vivek Service quality dimensions and superior customer perceived value in retail banks, , 2013, pp. 579 - 586.

Venkatesh, Vivek . Service quality dimensions and superior customer perceived value in retail banks. : , 2013, pp. 579 - 586.

Venkatesh, Vivek (2013) Service quality dimensions and superior customer perceived value in retail banks, : , pp. 579 - 586

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