Earning the Right to Indulge

Effort as a Determinant of Customer Preferences Toward Frequency Program Rewards

Ran Kivetz

ПС 968

Kivetz, Ran Earning the Right to Indulge, , 2002, с. 155 - 170.

Kivetz, Ran . Earning the Right to Indulge. : , 2002, с. 155 - 170.

Kivetz, Ran (2002) Earning the Right to Indulge, : , с. 155 - 170

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