Consumer perceptions of private label quality

The role of product category characteristics and consumer use of heuristics

Devon Delvecchio

ПС 996

Delvecchio, Devon Consumer perceptions of private label quality, , 2001, с. 239 - 249.

Delvecchio, Devon . Consumer perceptions of private label quality. : , 2001, с. 239 - 249.

Delvecchio, Devon (2001) Consumer perceptions of private label quality, : , с. 239 - 249

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