Do CSR actions in retailing really matter for young consumers? A study in France and Norway

Leila Loussaief; et al.

ПС 996

Източник - периодично издание: Journal of Retailing and Consumer Services
Година на издаване: 2014
Страници: pp. 9 - 17
Том: 21
Ключови думи: търговия на дребно, бранд имидж, корпоративна социална отговорност, корпоративна комуникация, Франция, Норвегия

Loussaief, Leila, et al. Do CSR actions in retailing really matter for young consumers? A study in France and Norway, , 2014, pp. 9 - 17.

Loussaief, Leila, et al. . Do CSR actions in retailing really matter for young consumers? A study in France and Norway. : , 2014, pp. 9 - 17.

Loussaief, Leila, et al. (2014) Do CSR actions in retailing really matter for young consumers? A study in France and Norway, : , pp. 9 - 17

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