Van Heerde, Harald J., Leeflang, Peter S. H., Wittink, Dick R. The Estimation of Pre- and Postpromotion Dips with Store-Level Scanner Data,
, 2000, с. 383 - 395.
Van Heerde, Harald J., Leeflang, Peter S. H., Wittink, Dick R. .
The Estimation of Pre- and Postpromotion Dips with Store-Level Scanner Data.
: , 2000, с. 383 - 395.
Van Heerde, Harald J., Leeflang, Peter S. H., Wittink, Dick R. (2000)
The Estimation of Pre- and Postpromotion Dips with Store-Level Scanner Data,
: , с. 383 - 395
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