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The Better They Are, the More They Give: Trade promotions of Consumer Durables
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
The Better They Are, the More They Give: Trade promotions of Consumer Durables
(2005)
Norris Bruce; Preyas Desai; Richard Staelin
Incentive-Aligned Conjoint Analysis
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
Incentive-Aligned Conjoint Analysis
(2005)
Min Ding; Rajdeep Grewal; John Liechty
Retailer, Manufacturers, and Individual Consumers: Modeling The Supply Side in the Ketchup Marketplace
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
Retailer, Manufacturers, and Individual Consumers: Modeling The Supply Side in the Ketchup Marketplace
(2005)
J. Villas-Boas; Ying Zhao
Curvilinear Effects of Consumer loyalty Determinants in Relational Exchanges
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
Curvilinear Effects of Consumer loyalty Determinants in Relational Exchanges
(2005)
Clara Agustin; Jagdip Singh
A Multipurpose Shopping Trip Model to Assess Retail Agglomeration Effects
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
A Multipurpose Shopping Trip Model to Assess Retail Agglomeration Effects
(2005)
T. Arentze
The Boundaries of Loss Aversion
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
The Boundaries of Loss Aversion
(2005)
Dick Wittink
Three Cheers - Psychological, Theoretical, Empirical - for Loss Aversion
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
Three Cheers - Psychological, Theoretical, Empirical - for Loss Aversion
(2005)
Colin Camerer
When Do losses Loom Larger Than Gains?
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
When Do losses Loom Larger Than Gains?
(2005)
Dan Ariely
How Do Intentions Affect Loss Aversion?
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
How Do Intentions Affect Loss Aversion?
(2005)
Nathan Novemsky; Daniel Kahneman
New Empirical Generalizations on the Determinants of Price Elasticity
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
New Empirical Generalizations on the Determinants of Price Elasticity
(2005)
Tammo Bijlmolt
The Influence of Consumer Distractions on the Effectiveness of Food - Sampling Programs
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
The Influence of Consumer Distractions on the Effectiveness of Food - Sampling Programs
(2005)
Stephen Nowlis; Baba Shiv
Recovering Stockkeeping - Unit - Level Preferences and Response Sensitivities from Market Share Models Estimated on Item Aggregates
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
Recovering Stockkeeping - Unit - Level Preferences and Response Sensitivities from Market Share Models Estimated on Item Aggregates
(2005)
David Bell; Andre Bonfrer; Pradeep Chintagunta
Brand Counterextensions: The Impact of Brand Extension Success Versus Failure
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
Brand Counterextensions: The Impact of Brand Extension Success Versus Failure
(2005)
Piyush Kumar
Modeling Preferences for Common Attributes in Multicategory Brand Choice
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
Modeling Preferences for Common Attributes in Multicategory Brand Choice
(2005)
Vishal Singh; Karsten Hansen; Sachin Gupta
Heterogeneous Conjoint Choice Designs
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
Heterogeneous Conjoint Choice Designs
(2005)
Zsolt Sandor; Michel Wedel
Do Strategic Conclusions Depend on how Price Is Defined in Models of Distribution Channels?
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
Do Strategic Conclusions Depend on how Price Is Defined in Models of Distribution Channels?
(2005)
Rajeev Tyagi
Cross-Selling Sequentially Ordered Products: an application to Consumer Banking Services
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
Cross-Selling Sequentially Ordered Products: an application to Consumer Banking Services
(2005)
Shibo Li
A Career Between Theory and Practice
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
A Career Between Theory and Practice
(2005)
Richard Johnson
A hybrid Choice Model that Uses Actual and Ordered Attribute Value Information
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
A hybrid Choice Model that Uses Actual and Ordered Attribute Value Information
(2005)
Anand Bodapati; Aimee Drolet
Willful Ignorance in the Request for Product Attribute Information
ПС 968
Каталог "Статии, стандарти, автореферати" | Списание
Willful Ignorance in the Request for Product Attribute Information
(2005)
Kristine Ehrich; Julie Irwin