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Сензорен маркетинг в България = Sensory Marketing in Bulgaria
Каталог "Публикации на автори от ИУ" | Доклад
Сензорен маркетинг в България = Sensory Marketing in Bulgaria
(2021)
Валентина Макни; Моника Георгиева

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Пандемични проекции върху продуктовите иновации в банкирането = Pandemic Projections on Product Innovations in Banking
EK 16
Каталог "Публикации на автори от ИУ" | Доклад
Пандемични проекции върху продуктовите иновации в банкирането = Pandemic Projections on Product Innovations in Banking
(2021)
Стефан Вачков

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Potential for Applying Open Innovations in Tourism
ПС 1007
Каталог "Публикации на автори от ИУ" | Статия
Potential for Applying Open Innovations in Tourism
(2019)
Velina Kazandzhieva

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Rethinking Integrated Marketing Communications - the Household Services Industry Perspective
Каталог "Публикации на автори от ИУ" | Статия
Rethinking Integrated Marketing Communications - the Household Services Industry Perspective
(2019)
Vladimir Zhechev

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Enhancement of Competitiveness of the Product in the Tourist Business by Health Tourism Marketing Management
ПВ 881
Каталог "Статии, стандарти, автореферати" | Статия
Enhancement of Competitiveness of the Product in the Tourist Business by Health Tourism Marketing Management
(2018)
Mariana Ianeva; et al.

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Customer’s Perception Assessment of Tech-Related Innovations in Tourism
ПВ 2443
Каталог "Публикации на автори от ИУ" | Статия
Customer’s Perception Assessment of Tech-Related Innovations in Tourism
(2018)
Velina Kazandzhieva; Hristina Filipova

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Banking innovations: Marketing support in the financial market of Ukraine
ПВ 2430
Каталог "Статии, стандарти, автореферати" | Статия
Banking innovations: Marketing support in the financial market of Ukraine
(2023)
Natalia Trusova; et al.
Nonlinear Dynamics for Marketing Decisions
B 75824
Каталог "Книги" | Книга
Nonlinear Dynamics for Marketing Decisions
Pt. 1. Dynamics of Global Brands Values: Concepts and Models (2015)
Bistra Vassileva

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Global Marketing
B 74683
Каталог "Книги" | Учебно пособие
Global Marketing
[Textbook] (2014)
Svend Hollensen

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Socio-ecological innovations in marketing strategy - a comparative analysis of companies operating in Western European countries and Central-Eastern European countries
ПВ 2320
Каталог "Статии, стандарти, автореферати" | Списание
Socio-ecological innovations in marketing strategy - a comparative analysis of companies operating in Western European countries and Central-Eastern European countries
(2018)
Edyta Rudawska; Ewa Frackiewicz; Malgorzata Wiscicka-Fernando
Strategic Marketing for Nonprofit Organizations
C 6036
Каталог "Книги" | Книга
Strategic Marketing for Nonprofit Organizations
(2003)
Alan Andreasen; Philip Kotler

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CSR and Sustainable Development - Two Concepts with Different Beginnings and a Common Future
Каталог "Публикации на автори от ИУ" | Статия
CSR and Sustainable Development - Two Concepts with Different Beginnings and a Common Future
(2017)
Desislava Serafimova

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Innovative Models for Generating Ideas in High-Tech Environment
Каталог "Публикации на автори от ИУ" | Доклад
Innovative Models for Generating Ideas in High-Tech Environment
(2016)
Antoniya Boykova

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CSR Assessment Model
Каталог "Публикации на автори от ИУ" | Доклад
CSR Assessment Model
(2016)
Desislava Serafimova

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Multi-channel Distribution Approaches in Business
Каталог "Публикации на автори от ИУ" | Доклад
Multi-channel Distribution Approaches in Business
Specifics and Applications (2016)
Evgeniya Tonkova

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Multi-channel Distribution Drivers and Arguments for Adding New Channels
Каталог "Публикации на автори от ИУ" | Доклад
Multi-channel Distribution Drivers and Arguments for Adding New Channels
(2016)
Evgeniya Tonkova

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The Syndicated Loan Market - Post- or Pre-crisis
Каталог "Публикации на автори от ИУ" | Доклад
The Syndicated Loan Market - Post- or Pre-crisis
(2016)
Dancho Petrov

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Media Habits and Commitment to Sustainable Development
Каталог "Публикации на автори от ИУ" | Доклад
Media Habits and Commitment to Sustainable Development
(2019)
Svilen Ivanov; Vanya Kraleva

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Risk Management for Food Safety, Consumer Health Security
Каталог "Публикации на автори от ИУ" | Доклад
Risk Management for Food Safety, Consumer Health Security
(2019)
Antoaneta Stoyanova

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Producer Price Risk in Bulgarian Agriculture
Каталог "Публикации на автори от ИУ" | Доклад
Producer Price Risk in Bulgarian Agriculture
(2019)
Tanya Georgieva

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