Каталог "Периодични издания" | Списание

Marketing Theory

ПВ 2413

ISSN

1470-5931

Отрасъл

Управление 65-69

Website

mtq.sagepub.com

Свързани

Тип	Заглавие
Списание	'Gimme shelter'
Списание	A new perspective on market dynamics
Списание	Connecting contexts: A Badiouian epistemology for consumer culture theory
Списание	Gaining access to agency and structure in industrial marketing theory
Списание	Institutional logics matter when coordinating resource integration
Списание	Inversions of service-dominant logic
Списание	Managing the politics of value propositions
Списание	Market-widening
Списание	Myth and ideology in consumer culture theory
Списание	Non-representational marketing theory
Списание	Positioning consumption
Списание	Practitioner accounts and knowledge production
Списание	Re-cognising the interactive space
Списание	The brand personality of rocks
Списание	The erasure of antagonisms between popular music and advertising
Списание	The rhetoric of managed contagion
Списание	The role of symbols in value cocreation
Списание	Theoretical reflections on dystopian consumer culture
Списание	Theorizing about resource integration through service-dominant logic
Списание	Threats to the scientific status of experimental consumer psychology
Списание	Value in marketing
Списание	Value propositions
Списание	Value-in-disposition
Списание	Value-in-disposition

Инвентаризация

Статус	Брой
Читалня - периодика	4
Хранилище - периодика	1

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