Brand consultants' perspectives on the concept of "the brand"

Leslie Chernatony; Francesca Dall'olmo Riley

ПС 970

Chernatony, L., Dall'olmo Riley, F. Brand consultants' perspectives on the concept of "the brand". 1997 с. 45 - 52,.

Chernatony, L., Dall'olmo Riley, F. (1997) Brand consultants' perspectives on the concept of "the brand", с. 45 - 52,.

Chernatony, L., & Dall'olmo Riley, F. (1997). Brand consultants' perspectives on the concept of "the brand". с. 45 - 52.

Chernatony L, Dall'olmo Riley F. Brand consultants' perspectives on the concept of "the brand". 1997. p. с. 45 - 52.