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AI and Hotel Employees' Coexistence: A Helpful Tool or a Threat to Job Loss?

Katerina Pericleous; Sotiroula Liasidou; Todor Dyankov

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Източник
Worldwide Hospitality and Tourism Themes
Издателство
Emerald Publ. Ltd.
Местоиздаване
Bingley, England
Година на издаване
2025
Пор.№
1, SI
Страници
pp. 132-143
Том
17
ISBN
ISSN 1755-4217
Забележка
Анотация
PurposeThe aim of the study is to understand employees' feelings towards artificial intelligence (AI) in relation to their job performance and productivity, as well as their opinion of the risk of being displaced by AI.Design/methodology/approachThe study employed a self-administered questionnaire targeting hotel employees. The results were analysed through exploratory factor analysis to validate constructs and test hypotheses.FindingsIn particular, the results of the study indicate employees' insecurity of job losses when it comes to incorporating AI applications into operational processes. However, it is crucial for employees to understand that embracing AI can boost job productivity, thereby enhancing employee and guest satisfaction.Originality/valueThis study is original because it examines a new topic, concerning AI in hotels and evaluates how hotel employees perceive it in relation to their job security.
Системен №
15523
Допълнителна сигнатура
P 43
Website
https://www.emerald.com/insight/content/doi/10.1108/whatt-01-2025-0001/full/pdf?title=ai-and-hotel-employees-coexistence-a-helpful-tool-or-a-threat-to-job-loss

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