Is the tour leader an effective endorser for group package tour brochure?

Kuo-Ching Wang; An-Tien Hsieh; Wen-Yu Chen

ПВ 2002

Източник: TOURISM Management
Година на издаване: 2002
Страници: с. 489 - 498
Том: 23
Ключови думи: рекламиране, групов пакет, туристически водач, туристическа брошура

Wang, Kuo-Ching, Hsieh, An-Tien, Chen, Wen-Yu Is the tour leader an effective endorser for group package tour brochure?, , 2002, с. 489 - 498.

Wang, Kuo-Ching, Hsieh, An-Tien, Chen, Wen-Yu . Is the tour leader an effective endorser for group package tour brochure?. : , 2002, с. 489 - 498.

Wang, Kuo-Ching, Hsieh, An-Tien, Chen, Wen-Yu (2002) Is the tour leader an effective endorser for group package tour brochure?, : , с. 489 - 498

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