Simp, Terence A., Delozier, M. Wayne Promotion Management and Marketing Communications,
The Dryden Press, 1986, XIX, 652 p., 0-03-069414-0.
Simp, Terence A., Delozier, M. Wayne .
Promotion Management and Marketing Communications.
New York: The Dryden Press, 1986, XIX, 652 p., 0-03-069414-0.
Simp, Terence A., Delozier, M. Wayne (1986)
Promotion Management and Marketing Communications,
New York: The Dryden Press, XIX, 652 p., 0-03-069414-0
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